Demystify big data analytics and cloud infrastructure for business managers. This seminar provides a non‑technical yet comprehensive overview of how organizations can leverage big data, cloud platforms, and digital intelligence to gain competitive advantage. Participants will learn about data collection, storage, processing, and analysis, as well as the business value of cloud adoption. The curriculum covers key concepts, use cases, and governance considerations. Through case studies and interactive discussions, attendees will develop the knowledge to lead data‑driven initiatives and partner effectively with technical teams. This program is ideal for managers, executives, and business leaders.
Objectives
- Understand the characteristics and challenges of big data
- Explore cloud computing models (IaaS, PaaS, SaaS) and their benefits
- Identify business use cases for big data analytics (customer insights, operational efficiency)
- Learn about data pipelines, storage, and processing technologies
- Assess the ROI of big data and cloud investments
- Manage data governance, security, and privacy in the cloud
- Foster a data‑driven culture in the organization
- Lead digital intelligence initiatives
- Avoid common pitfalls in big data projects
Target Audience
- Business managers and executives
- Digital transformation leaders
- Product and marketing managers
- Operations and supply chain leaders
- IT managers seeking business alignment
- Anyone wanting to understand big data without technical depth
Methodology
- Interactive lectures and case studies
- Group discussions on use cases
- Cloud platform demonstrations (conceptual)
- ROI modeling exercises
- Governance framework design sessions
- Peer sharing of big data experiences
- Action planning for data initiatives